What kind of hashtags do you use for your barbecue related articles? Are they a good mix? Will they be seen by everyone or will they be lost in the dark?
Whether it’s a party or food, barbecues are a party place. There is something so interesting in socializing grilling that speaks to a lot of people, but does your messages reach these people?
Check your hashtags with these tips and suggestions. You have the keys to the kingdom of gastronomy at your fingertips. All you have to do is sell your brand and reach the people who salivate for your food messages.
First, you need to define the barbecue. The obvious choice is to put a hashtag #bbq, but did you know that there are currently more than 20 million Instagram posts with the same tag?
Yes, everyone is eager to share their posts on the barbecue. However, you may want to mix your main hashtag to reach more people. Some less competitive alternatives are:
- #bbqribs – 286,000
- #bbqsecrets – 5,000
- #bbqlovers – 127,000
- #bbqnation – 96,000
- #bbqs – 114,000
- #bbqporn – 259,000
Creative use of the main idea combined with another word can make your hashtag stand out. It also reduces competition while remaining popular.
You can also try simply adding an “s” or an emoji at the end of your hashtag. These versions of a popular word are not as competitive as their simple Jane counterparts.
Other hashtag ideas:
#bbqsmoker, #bbqsauce, #bbqemcasa, #bbqpitboys, #bbqpitmasters, #bbqexperience, #bbqbeast, #bbqfamily, #bbqparty, #bbqtime, #bbqaddiction, #bbqlife, #bbq
Bring out your barbecue posts
Next, you may want to identify specific items for your barbecue station. Are you talking about the party or the food? Where are you and what is your role in the barbecue? All of these questions can be answered with the right choice of hashtags.
If you are having a barbecue, you may want to notify your subscribers with additional hashtag identifiers. Consider using hashtags like #backyardbbq or #beachbbq. Marking your location can also lead to a 79% higher engagement rate from subscribers.
In addition, you can also identify stations in your hashtags. Barbecue doesn’t necessarily have a season, but many people associate it with summer. So go ahead and label your summer barbecue with fun hashtags like #SummerStateOfMind, #ThatSummerFeeling, and #ThoseSummerNights.
Calling all gourmets
If you’re talking about barbecue food, you can add a whole kingdom of food-related hashtags. Instagrammers are eager to share and comment on good food articles, but you might want to reconsider simply stamping a #food hashtag on your message. The competition is very strong with 297 million posts and with Instagram.
Another popular food hashtag is a provocative #foodporn with 174 million tags. While you can certainly include one of these popular hashtags in your article, you may also want to add less competitive food descriptors like #foodgasm, #foodfoodfood, and #foodlove.
It can also be specific to your barbecue items. For example, these food-specific hashtags can also make your posts stand out: #bbqribs, #bbqchicken, #bbqmeat, #grilledchicken, #grilledmeat, #grilledcorn, #grilledveggies, #grilledfish, #grilledshrimp.
In addition, you can also add food descriptors like hashtags. One of the most popular is #yummy, which has over 120 million messages. You can also use a variant of this to reduce competition. A good example is #yummyyummy, which has only 424,000 Instagram posts.
Extra hashtag :
#delicious, #foodie, #foodpic, #name, #yougottaeatthis, #eats, #goodeats, #homecooking, #instayum, #yummie, #yumyum, #yumm, #yummyinmytummy, #yummyfood
Be More Open & Creative
Finally, don’t forget to identify yourself at the barbecue. Let your subscribers know who you are, but don’t forget to stay in tune with your brand. Try using identifying hashtags like #grillmaster, #bbqqueen, #mixologist, #bbqlovers, #bbqboss, #bbqking, #foodgawker, #foodlover, #truecooks or #bbqaddict.
When done right, barbecue posts can attract a huge crowd and attract new subscribers. Everyone has their own style when posting and using hashtags, but there are a few general rules to keep in mind:
First of all, don’t use too many hashtags. Yes, Instagram allows you up to 30 at a time, but try to keep it down to around five hashtags. More than 10 and your message begins to appear too crowded.
Also, try to mix it up with high and low competition labels. You want to stand out but you don’t want to get lost in the crowd. Therefore, it can be helpful to find a healthy medium and mix your unique hashtags with some that are incredibly popular.
Another great way to get noticed is by creating unique hashtags. Remember to be brief. Otherwise, it’s too confusing.
Finally, keep your hashtags relevant to what you post and check your spelling. Poorly written hashtags are an automatic journey to the great social media void for messages, so do yourself a favor and check again before posting.